SEO for Selling Handmade or Homemade Items Online

Last month I shared with you all my top 9 Simple Tips for Selling Homemade Goods and I want to follow that up with some more details on how you can easily implement SEO tips & tricks into your current marketing and business practices.

If you have an existing business selling homemade goods, then you likely already have some sort of online presence, whether that be a website, social media, or online selling platform. Your homemade goods company’s web-based presence can easily be categorized into two main segments:

  1. Where your sales are happening (Etsy, Amazon, your own site, etc)
  2. Where you engage with potential buyers and market your products (social media, Instagram, Facebook, Pinterest, etc.)

These basic SEO (Search Engine Optimization) principles will work in both forms of your business’ online presence but you’ll shift them just slightly to get the best bang for your buck! Continue reading